Hispanic cultures are traditionally matriarchal and mothers are honored every day of the year. However, Mother’s Day is a special day of reverence for Latino families. In recognition of Mother’s Day, Western Union is honoring a Mother of the Year and awarding one lucky winner $50,000 cash.

Western Union, a leading provider of global money-transfer services, is partnering with Hispanic celebrity and Univision Network host, Ana Maria Canseco, to tour the country and capture “real” consumer stories to showcase the power money transfers have in the lives of so many people around the world.

To nominate your mom, or an amazing mother figure like an aunt or grandmother, and to get a chance to win the grand prize, simply tell them why the woman you are nominating deserves to be named Western Union’s 2009 Mother of the Year.

In 250 words or less, tell them: why is this woman the most amazing mom in the world? Or what surprising and exciting things would you do to honor her with the $50,000 Grand Prize?

Enter in English at, or in Spanish at or call our bilingual toll free line at 1-866-408-6743 by May 1, 2009.

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